AI WORK
Newsletter Content Creator
For an online furniture retailer, I designed a modular UX/UI framework for a scalable DCO newsletter system. The solution enabled dynamic content assembly based on user signals, supported structured A/B testing, and helped the business scale efficiently by leveraging AI-enhanced product imagery instead of traditional production workflows.
Social Ad Builder
For a travel industry client, I developed a performance-focused retargeting concept that leveraged booking data to deliver personalized social ads. Users who abandoned the booking flow were retargeted with destination-specific creatives based on their selected city, while dynamic day-time variations increased relevance. AI-generated and enhanced visuals were used to scale creative production efficiently across destinations and formats, supporting improved engagement and conversion.
DCO Mixer
Work in Progess
For a client i was aked to setup a html creative that uses DCO logic to expand on dynamic parameter - next to it for the content craeation the assets will be produced with comfyUI to get a stable output. Work in progress - potential release Mid 2026
Future Projecs
Following up some more projects about the creative usage of AI - currently under development.
For questions/inquires please contact me.
